2027 Subaru Ascent SUV Pricing and Feature Updates Revealed

Subaru of America has announced the official pricing for the 2027 Subaru Ascent 3-row SUV, which will arrive at retailers this summer. The updated Ascent introduces several new in-vehicle technologies and an exclusive exterior color, with a starting MSRP of $40,795. This release details the enhancements and the full trim lineup for the upcoming model year.

The 2027 Subaru Ascent pricing reflects new comfort and convenience features designed to improve the driving and passenger experience. These updates aim to maintain the Ascent's position in the competitive 3-row SUV segment.

Key Updates and New Features

For 2027, the Ascent gains new features focused on passenger comfort and convenience. A new interior light OFF switch allows drivers to disable door-activated interior lighting, preventing disruptions for sleeping passengers. Additionally, USB Type-C charging ports have been integrated alongside Type-A outlets, offering improved charging performance and device compatibility for more passengers, especially those in the third row.

An exclusive new exterior color, Deepwater Blue Pearl, has been added to the Ascent's palette. The Limited trim also receives a new LED rear gate lamp, which illuminates the cargo area for better visibility during nighttime loading and unloading. The 2027 Subaru Ascent continues its strong safety performance, earning a 2026 TOP SAFETY PICK+ rating from the Insurance Institute for Highway Safety (IIHS), marking its ninth consecutive year of TOP SAFETY PICK recognition.

Performance and Capability

The 2027 Subaru Ascent is powered by a 2.4-liter turbocharged SUBARU BOXER® engine, delivering 260 horsepower and 277 pound-feet of torque. This engine is paired with a Lineartronic® CVT that includes an 8-speed manual mode and paddle shifters. Standard Subaru Symmetrical All-Wheel Drive, X-MODE® with Hill Descent Control, and up to 5,000 pounds of towing capability underscore the Ascent's versatility.

All 2027 Ascent models come standard with EyeSight® Driver Assist Technology, which includes a Wide-Angle Mono Camera and Emergency Stop Assist. Other standard safety features include Blind-Spot Detection with Lane Change Assist, Rear Cross-Traffic Alert, Reverse Automatic Braking, and Automatic Emergency Steering. Higher trims also incorporate the DriverFocus® Distraction Mitigation System.

Trim Levels and 2027 Subaru Ascent Pricing

The 2027 Subaru Ascent is available in Premium, Limited, Limited Bronze Edition, Touring, and Onyx Edition Touring trim levels, with configurations for 7 or 8 passengers. The Premium trim starts at $40,795 MSRP and includes an 11.6-inch Subaru Multimedia Plus system with wireless Apple CarPlay® and Android Auto™, heated front seats, and 18-inch alloy wheels.

The Limited trim, starting at $47,985 MSRP, adds heated second-row outboard seats, a 12-way power-adjustable driver’s seat, 20-inch Dark Gray Alloy Wheels, and an integrated Subaru 11.6-inch Multimedia System with Navigation and Surround View Monitor. The Limited Bronze Edition, priced at $49,095 MSRP, features distinctive bronze design elements on its 20-inch wheels and exterior accents.

For those seeking premium comfort, the Touring trim starts at $51,165 MSRP, offering perforated Nappa leather-trimmed seating, ventilated front seats, and a Smart Rear-View Mirror. The top-tier Onyx Edition Touring, at $51,995 MSRP, introduces black exterior styling accents, including black-finish 20-inch alloy wheels and a gloss-black grille, along with unique interior trim.

Subaru's announcement of the 2027 Subaru Ascent pricing and feature updates provides potential buyers with a clear view of the refreshed 3-row SUV. The added convenience features, continued focus on safety, and range of trim levels offer various options for families seeking a capable and comfortable vehicle.