Service-Bulletin

2021-2023 BMW ECO PRO Voice Command Not Activating

BMW has issued a manufacturer communication regarding a software issue where the 'Activate ECO PRO mode' voice command via the BMW Intelligent Personal Assistant responds positively but fails to activate the mode in the vehicle. This affects 2021-2023 BMW 330e and 2023 BMW X1 models.

ByAhmet Topcu — Founder & Editor-in-ChiefAutomated summary2023 BMW X1
2023 BMW X1 — 2023 BMW X1 ECO PRO voice command
Editorial illustration generated for this article.
10241372Activate ECO PRO modeI've activated ECO PRO modeBMW ECO PRO voice command not workingBMW Intelligent Personal Assistant ECO PRO issue2023 BMW X1 ECO PRO voice command2023 BMW X12023 BMW 330e2022 BMW 330e2021 BMW 330e
BMW 330e
2021–2023

Symptoms

Owners of certain 2021-2023 BMW models may experience an issue where the ECO PRO driving mode does not activate as expected following a voice command. When the voice input "Activate ECO PRO mode" is given via the BMW Intelligent Personal Assistant, the system responds with "I've activated ECO PRO mode". However, the ECO PRO mode is not actually engaged in the vehicle.

This means that despite the verbal confirmation, the vehicle continues to operate in its current driving mode, failing to switch to the fuel-efficient ECO PRO settings. This can lead to unexpected fuel consumption or a lack of desired driving characteristics.

Diagnosis

This issue is specifically triggered by using the voice command "Activate ECO PRO mode" through the BMW Intelligent Personal Assistant. The key diagnostic indicator is the verbal response "I've activated ECO PRO mode" from the system, followed by the actual driving mode remaining unchanged.

The manufacturer communication, NHTSA ID 10241372, identifies this as a software-related problem. It indicates that the system's response does not accurately reflect the vehicle's state regarding the ECO PRO mode activation.

Owner Action

If you own a 2021-2023 BMW 330e or a 2023 BMW X1 and are experiencing this problem with your 2023 BMW X1 ECO PRO voice command, it is recommended to contact your authorized BMW dealer. Since this is identified as a software issue, a dealer visit will likely be required for diagnosis and a potential software update.

Ensure you clearly describe the symptom: the voice command "Activate ECO PRO mode" is acknowledged, but the mode does not engage. Your dealer will be able to check for any applicable technical service bulletins or software updates related to this specific concern.

Source: NHTSA Manufacturer Communication 10241372.

What BMW X1 owners report

Counted from the records in our database across 14 model years.

853
Owner complaints
27
Recalls
556
Service bulletins
40
Crashes reported
17
Fires reported
42
Injuries reported

The 2023 model year

71 complaints, the 6th most of 14 model years on file. Owners reported 2 crashes, 0 fires and 0 injuries for this year, which also has 6 recalls on file.

Back Over Prevention, the system this article covers, accounts for 13 of 853 complaints (2%), including 3 for 2023.

Complaints by model year

Model years with the most complaints for the BMW X1
2013102
2014114
201594
2016163
2017164
201860
202013
202371
202430
202517

Most-reported systems

  1. Electrical System — 164
  2. Service Brakes — 136
  3. Air Bags — 128
  4. Power Train — 125
  5. Engine — 106

Latest recalls for the 2023 model year

  • 26V422000 — Service Brakes, Hydraulic (Jul 2026)
  • 24V739000 — Electronic Stability Control (Esc) (Oct 2024)
  • 24V697000 — Electronic Stability Control (Esc) (Sep 2024)
All 2023 recalls →

Recent owner reports about back over prevention

The Rear Cross Traffic system does not work! A few days ago a car stopped inches away from me without any warning. I was backing out of a parking space at the grocery store.

2023 BMW X1 owner, Dec 2025

The touch screen on the passenger side wasn't functional - it was completely black except for a small BMW logo. Tried turning off the car and turning it back on, but that didn't solve the problem.

2023 BMW X1 owner, Nov 2024
Read owner complaints →

Complaints are owner reports filed with NHTSA. They are unverified, and counts depend on how many vehicles were sold, so they are not a failure rate.

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