2021 Audi Recall Reminder Part Labels Campaign

Audi has launched a new initiative to enhance safety recall awareness among its customers, particularly those who purchase parts from independent repair facilities (IRFs) or perform do-it-yourself (DIY) repairs. This program, detailed in Campaign Parts Bulletin 10178548, involves the use of special "piggy back" style labels on parts.

The primary goal of these new Audi recall reminder labels is to ensure that all Audi owners are informed about and address any open safety recalls affecting their vehicles. This proactive step aims to improve overall recall completion rates and promote customer safety.

Symptoms

This Campaign Parts Bulletin does not describe any specific vehicle symptoms or malfunctions. Instead, it addresses a process improvement designed to prevent potential issues by ensuring that existing safety recalls are completed. The absence of direct vehicle symptoms for this bulletin means your vehicle may be operating normally, but could still have an outstanding safety recall that needs attention.

Fault Codes / DTCs

This Campaign Parts Bulletin (NHTSA ID 10178548) does not mention any specific Diagnostic Trouble Codes (DTCs) or fault labels. The bulletin focuses on a labeling process to improve recall awareness, not on diagnosing a vehicle malfunction.

What the Service Bulletin Says

Audi's Campaign Parts Bulletin 10178548 outlines the implementation of "piggy back" style labels, identified by Part ID AUWHPRTLBL_PKG. These labels are designed to be applied to parts purchased by Independent Repair Facilities (IRFs) or D-I-Y customers in the United States. The labels feature a secondary layer that can be easily attached to a repair order, serving as a clear reminder for customers to check for open safety recalls and schedule necessary service at an authorized Audi dealership.

The bulletin emphasizes several benefits of these Audi recall reminder labels. They are expected to drive customers to dealerships for recall work, thereby increasing service and parts revenue. Furthermore, they aim to boost recall awareness and completion rates, helping to reach customers who might otherwise be unaware of critical safety recalls, such as the Takata Airbag Recall. This initiative ultimately builds trust and promotes customer safety.

Initial allocations of these labels, consisting of a bundle of 50, were distributed free of charge. Additional packs of 50 can be reordered through the Compliance Label Ordering Portal on accessaudi.com using Part ID AUWHPRTLBL_PKG.

What to Do

If you own a 2021 Audi model, or any Audi vehicle, and purchase parts from independent repair facilities or perform your own maintenance, it is crucial to regularly check for open safety recalls. The Audi recall reminder labels are designed to prompt this action.

You can easily check for any open recalls affecting your vehicle by visiting www.audiusa.com/recalls or by contacting your local authorized Audi dealership. Remember, recall repairs are always free of charge and are essential for your vehicle's safety and compliance.

Source: NHTSA ID 10178548